Julie Huls

Middle America Darlings

In addition to serving our clients in crisis, Waymaker Group has been working hard behind the scenes to expand and fine-tune services we know our communities will need when the COVID-19 chaos settles. 

read more

The Imbalance of Innovation Growth

The December white paper issued by Information Technology and Innovation Foundation & The Brookings Institution has, thankfully, been getting a lot of national attention and represents the next chapter in our country's economic history. 

read more

It's Your Creatives, Silly

Setting an intentional economic development strategy and promoting the hell out of your creative industries are best practices other mid-markets can learn from. 

read more

No Risk, No Economic Impact

We're in conversations right now with some cities struggling to determine whether or not investments in the innovation economy are too risky, or if the change in patterned behavior will be too disruptive.

read more

Inclusive Innovation?

The term, “winner takes all” is a common if not stale term that’s been used in the technology industry for years. While it may be an ugly reality in tech, it’s a principle that has some significantly detrimental consequences in economic development.

read more

Fastest Growing Occupations

The World Economic Forum recently released a report re: the fastest growing occupations.

read more

The Super Heroes of Middle America

As Waymaker closes up a three-day tour with generous Midwestern hospitality provided by the leaders of the Cortex Innovation Community, it sinks in deeply: innovation leaders in the middle part of the country are made from a special kind of mettle. 

read more

The World is Flat. Now What.

Thomas Friedman caught our attention in 2005 with his now-famous book; The World is Flat. 

read more

"Expositions are the timekeepers of progress," President William McKinley, 1901

It may sound like a boring topic, but the Louisiana Purchase Exposition, also known as the St. Louis World's Fair of 1904, was really a global technology Fair. 

read more

We Were Unprepared

The last 90 days have been full: 12,000 miles crisscrossing very distinctive regions in the Middle and Eastern U.S.; three innovation conferences; meetings with two mayors; 

read more

“As an investor, there’s no better group to have in my corner than Waymaker. Their ability to grasp long-range technology trends, along with their uncanny ability to read individual talent makes picking market winners that much easier.”

Blair Garrou

Managing Director, Mercury Fund

“Julie Huls is a true transformational leader whose vision and dedication has been instrumental in growing the Austin tech community into what it is today.”

Manoj Saxena

Venture Capitalist